- DailyDOOH - http://www.dailydooh.com -

Times Square Powered By Mac OS X

Who would have thought that the American Eagle Outfitters 25,000 square foot Flagship spectacular in Times Square is powered by a bunch of Apple Mac’s?

Well for sure it is. American Eagle Outfitters partnered with the Barnycz Group [1] to deliver the visual experience in Times Square, they designed the multi-media LED facade, integrated the control and playback system, and managed the installation of all the synchronized LED displays, as well as all of the interior A/V systems.


They contracted with Activate The Space LLC [3] and ~sedna GmbH [4] to supply the ~sedna presenter software loaded onto 12 x Apple Mac Pro computers [5] to drive the content for the entire LED board and interior Video Wall systems.

2 Comments (Open | Close)

2 Comments To "Times Square Powered By Mac OS X"

#1 Comment By Brad Eisenhaure On 26 August 2010 @ 14:11 @632

Thanks for covering this, it is a must see when in NYC.

#2 Comment By Bob On 26 August 2010 @ 21:28 @936

It is a shame that the sign across the street (Bank of America) looks like such poo. Broadcast International really doesn’t know how to maintain exterior NYC signage!