Thursday, September 23rd saw Honda take over Times Square to launch its national, multiplatform campaign introducing the new CR-Z Sport Hybrid coupe and using Clear Channel Spectacolor’s SpectacolorHD digital billboard as an integral element of the campaign.
Here are the first pics…
As you can see from the picture above, onlookers received special 3D eyewear to view this one-of-a-kind, visually stunning 3D spectacular.
The SpectacolorHD board is situated at 47th Street and Broadway, at the “Crossroads of the World” next to Duffy Square.
2 Comments To "Times Square 3D Advertising First Pics"
#1 Comment By bbaer On 24 September 2010 @ 22:15 @968
How many 3D glasses were handed out for the event?
#2 Comment By Britt McColl On 24 September 2010 @ 23:14 @010
I’m the PR manager at Honda’s longtime ad agency, RPA. We produced 100,000 3-D glasses for the CR-Z3dNYC event.