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Times Square 3D Advertising First Pics

Adrian J Cotterill, Editor-in-Chief

Thursday, September 23rd saw Honda take over Times Square to launch its national, multiplatform campaign introducing the new CR-Z Sport Hybrid coupe and using Clear Channel Spectacolor’s SpectacolorHD digital billboard as an integral element of the campaign.

Here are the first pics…

As you can see from the picture above, onlookers received special 3D eyewear to view this one-of-a-kind, visually stunning 3D spectacular.

The SpectacolorHD board is situated at 47th Street and Broadway, at the “Crossroads of the World” next to Duffy Square.


This entry was posted on Thursday, September 23rd, 2010 at 23:12 @008 and is filed under Scuttlebut. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “Times Square 3D Advertising First Pics”

  1. bbaer Says:
    September 24th, 2010 at 22:15 @968

    How many 3D glasses were handed out for the event?

  2. Britt McColl Says:
    September 24th, 2010 at 23:14 @010

    I’m the PR manager at Honda’s longtime ad agency, RPA. We produced 100,000 3-D glasses for the CR-Z3dNYC event.

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