We got an email yesterday from a lady called Amber Organ and when the first thing the email talked about was domination at Westfield we thought for a second that our Spam filters were not working correctly but no it seems that Microsoft has become the first brand to sign up to Ocean Outdoor [1]’s Westfield Domination package as part of its launch of the Microsoft Phone 7 in the UK.
[2]
Ocean of course has the exclusive rights for the largest urban shopping mall in Europe, Westfield London, which has over 23 million shoppers with spending power nearing £1billion and their ‘domination’ package includes use of all five digital screens and three static sites.
1 Comment To "Microsoft’s Westfield Domination"
#1 Comment By Bob On 27 October 2010 @ 16:51 @743
Ocean only has the exclusive rights for outside the mall. Inside, it’s CBS Outdoor.