Green Signage At Sweden’s ICA store

Geny Caloisi

The ICA Kvantum, an environmentally-friendly retail store in Sannegården, Sweden, is boosting new green digital signage supplied by ZetaDisplay. This new media platform embodies energy savings of up to a figure between 30 and 50%.

ZetaDisplay is used for ICA’s In-store TV. The framework agreement covers the technical platform, operational support and other services to ICA stores throughout Sweden. The ICA Group has about 1,400 trader-owned stores in Sweden. Since 2008, ZetaDisplay has installed and commissioned its equipment in more than 100 ICA Kvantum stores.

“We are continuing to reinforce our position as a driving force in supplying innovative solutions for Digital Signage. With our experience in retailing, we can add powerful new value. The installation at ICA Kvantum Sannegården is an energy-reducing and environmentally-friendly project that we believe will be an important development for the whole Digital Signage area,” says Leif Liljebrunn, CEO of ZetaDisplay.

ZetaDisplay focuses in the Nordic market with offices in Sweden, and subsidiaries in Denmark, Norway and Finland.

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