Mortensen Returns to Magenta Research

Gail Chiasson, North American Editor

Keith Mortensen, founder and CEO of Magenta Research, New Milford, Connecticut, is returning to the company as CEO, with the aim of leading Magenta further into the digital future while still respecting the value and success of the legendary, market-leading MultiView Series – Magenta’s flagship product line.

In the 12 years since its founding, Magenta has grown from a small, self-funded startup, to an industry leader with annual revenue in the US tens of millions dollars and the industry’s most comprehensive lineup of AV extension, distribution and switching products.

Mortensen’s vision and leadership enabled Magenta to thrive, positioning the company as the future of AV extension and switching.

He says, “The structure of Magenta, including our products, talented staff and state-of-the-art technology puts us in a great position to move the company forward.”

Magenta Research has made significant strides in research & development in recent years allowing the company to introduce a number of new products that address a wide range of applications for switching and distribution of AV in the digital domain. Magenta’s comprehensive product portfolio not only covers virtually any AV distribution requirement, but is also known for field reliability in 24/7 and mission critical environments.

Products from Magenta Research have been chosen for innumerable high-profile installations around the world. After successful launches in the US, Europe and Australia, Magenta recently debuted its new Voyager Series in China, The Voyager Series enables pro-AV and digital signage customers to distribute multi-format high-bandwidth signals over fiber at significantly lower costs. Magenta’s Voyager Series won the AV Awards 2010 Systems Product of the Year.

Former CEO Bob Michaels left the company in late October.

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