POPAI Digital Customer Facing Screen Media Conference

Adrian J Cotterill, Editor-in-Chief

POPAI Digital are holding a Customer Facing Screen Media Conference in London 7th November, 9:30am – 3pm at the Regents Park Holiday Inn.

There are Keynote Presentations From:

GIM – a German research institute who will be sharing their findings from the first ever study examining global trends, market sizes, industry barriers and potentials.

3M pan-European research looking at the effectiveness of window displays

Dunnhumby (again) will talk about Tesco Screens

The ASDA Media Centre will be looking at the role of in-store radio (this is the Teamtalk Broadcast system and I think should be very interesting).

abc media will look at the rise of retailers as media owners, audience measurement and the convergence of digital with traditional P-O-P.

Realisation will talk about digital content


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