Wireless Ronin Announces CEO Transition

Chris Sheldrake


Wireless Ronin Announces CEO Transition; Stephen Birke To Take Over from Jeffrey Mack as Interim President and CEO

Tuesday September 23, 4:15 pm ET

MINNEAPOLIS–(BUSINESS WIRE)–Wireless Ronin Technologies, Inc. (Nasdaq:RNIN – News), a Minneapolis-based digital signage solutions provider, today announced the resignation of CEO Jeffrey Mack. The board has appointed Target Corporation veteran and current Wireless Ronin board member Stephen Birke, as interim president and CEO. This change is effective immediately. Under the board’s direction, Wireless Ronin is beginning a search for a permanent president and CEO. The board also appointed Greg Barnum, the company’s lead director, as chairman.

“On behalf of the board of directors, I want to thank Jeff for his leadership and service over the past few years and his efforts in establishing Wireless Ronin’s formidable position in the digital signage industry,” said Wireless Ronin board chairman, Greg Barnum. “We are also delighted to appoint Steve Birke as the company’s interim president and CEO. We are confident that Steve’s extensive leadership expertise and significant retail and merchandising background will serve Wireless Ronin well as the company moves forward.”

Birke was appointed to the board of directors in July 2008. A 38-year veteran of Target Corporation before his retirement, Birke served as vice president and general merchandise manager where he played a key role in defining Target’s merchandising platform.

According to Birke, “This is an exciting time to step into this role for Wireless Ronin. We are a recognized leader in the digital signage industry. Understandably, the current economic climate has created substantial headwinds across the entire corporate landscape. However, there remains considerable enthusiasm for RoninCast® software in the marketplace and we continue to vigorously pursue contract negotiations with our prospects. I am confident that we possess the technology, team and focus to maximize the opportunities before us.”

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