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Paul & Shark Digital Signage, Milan

Thanks to the AssoDS Member 3GElectronics [1] we have the opportunity to understand the latest digital signage instalation in the busiest and richest street in Milan – the fourth expensive street in the world we believe, Ed carried out on the Paul & Shark store in Via Montenapoleone 16.

Paul & Shark Shop windows made by 3Gelectronics In italy [2]The installation consists of 18 NEC MultiSync® X461UN (46″ Ultra Narrow Bezel) monitors either placed inside or in the windows of the shop: 4 couples of displays, in landscape format and one on top of the other, are in each window making the entrance look enticing; while 2 displays, in portrait format and one on the top of the other, are installed inside.

Thanks to this solid and performing hardware installation, the exciting Paul & Shark video content presents the Fall/Winter Collection to visitors in very effective and smart way.

The installation is driven by 9 DualHead PCs (each PC supports 2 screens), and is maintained and managed remotely by a Company server. The strong logical core is the powerful NDS PADS [3] Professional software, distribuited and supported in italy by 3GElectronics.