Adcentricity [1] has promoted Ian Dobson, currently national account executive to Vice-President Sales, North America, and Éva Pusztahegyi, who handled ad operations, has been named manager of network partnerships to bolster the leadership of the company.
New hires include Daianna Williams, Colin Philips, and Charles Chin Yee and in addition, the ad network is relocating to a larger office in Toronto and will now be located at 24 Duncan Street.
“Joining our team at Adcentricity is a group of incredibly talented media professionals that have the experience and talent that complement our teams’ drive and spirit to be the best in our field ,” says Jeff Atley, Adcentricity’s co-founder and vice president. “These additions have already begun to infuse new life into our team with their vast previous successes at companies that include Clear Channel [2] and more.
“Additionally, promoting from within is key to our culture and business practice, and we know Ian and Éva will continue to provide value to our service standards, clients and network partners. These moves will help us continue on our growth track, and our new location in Toronto will be better suited for our expanding team.”
Serving as ADCENTRICITY’s new marketing manager, Daianna Williams has nine years of business experience in client and campaign management in the telecommunications and media sectors. At Adcentricity, Williams oversees all B2B marketing and communications initiatives and interprets corporate strategies into effective and innovative solutions. Williams previously worked at Clear Channel Outdoor where she specialized in planning and executing national marketing campaigns involving development of targeted commercials, presentations, collateral, and speaking engagements.
Colin Phillips has more than 20 years of experience in procedural inefficiency resolution, internal control implementation, business strategy development and risk mitigation in the account and service sectors. He has joined Adcentricty as controller, with responsibility for managing all financial aspects of the company; providing customized controllership services, tax strategies and resolutions in solving accounting and information flow challenges. Prior to Adcentricity, Phillips was general manager/controller for Master Automotive Supply Co. Ltd. [3].
As the inside sales/ad operations representative at Adcentricity, Chin Yee is responsible for building advertising campaigns and ensuring accuracy and availability of inventory. With eight years of experience in the digital ad operations arena, he brings a multifaceted blend of sales and operations experience to the digital out-of-home industry. While working at Insight Media Networks Caribbean [4], he was instrumental in helping the small company grow into the largest provider of point-of-purchase digital signage advertising on the island of Jamaica through network expansion and advertising sales development.