TMTFactory Growing Its Business With Broadsign

Gail Chiasson, North American Editor

TMTFactory, digital signage network operator based in Barcelona, Spain, is expanding its market presence using Montreal-based BroadSign International’s software platform.

Following the selection of BroadSign as a software provider in 2009, the company has acquired several new big clients including Barcelona Airport/JCDecaux, Cajasol Bank and Catalana Occidente (insurance firm).

TMTFactory currently operates digital signage networks and creates content for more than 20 customers in Spain, France and Latin America. Telefónica, Alsa (a long-haul bus line company), GOTV (Aerobus), Aena, Farggi (restaurants), CICAR-Medina Cabrera (car rental), TUGSAL (urban bus lines), BBVA (one of the major Spanish banks), and Barcelo Hotels Cancun (Mexico), are also among TMTFactory’s high profile networks.

Daniel Urruchua, CEO, TMT Factory, says that one of the key factors contributing to TMT s Factory’ rapid growth is the cost-efficiency and scalability of the software

“Since we switched to BroadSign, we no longer worry about maintaining the network infrastructure,” says Urruchua. “We can fully focus on operating digital signage businesses for our clients and fulfilling their unique content needs, especially in large networks.

“Broadsign’s software enables us to personalize each project with an efficiency that we could not find in any other systems. The newly released Broadsign 8 has made a giant leap in unifying the different requirements of digital signage, POS, interactive kiosks and info terminals on one single platform.”

Urruchua says that the open architecture, intelligent concepts and the ease of use put BroadSign well ahead of its competitors.”

TMTFactory has been awarded numerous prizes for best installation design in various digital signage projects, including a TotalMedia award for ‘The best installation indoor’ for GoTV and a DISI award for ‘Best communication and corporative channel’ for Catalana Occidente.

Both TMTFactory and BroadSign are partnered with BlueFox, a major global provider of content feeds for digital signage.

“TMTFactory is a seasoned veteran of the European digital signage industry and it is constantly perfecting the creative concepts for its networks,” says Brian Dusho, Broadsign CEO. “It is rewarding for us to see that TMTFactory can benefit from the rich functionality of our platform.”

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