It was good to see Distec’s City-Light-Columns, that we first wrote about back in June [1] on their stand at Viscom, Paris…
Eight hundred (800) of these “City-Light-Columns” will be appearing on the streets of Hamburg, Germany – deployment starting July and expected to be completed by the end of the year.
Not strictly digital BUT a very nice example of European style street furniture. The press release tells us that “they are motor driven and equipped with a GPS receiver and modem to offer some means of remote maintenance” – not sure if that was GPS or GPRS as we wonder why they might need the former – they are not exactly going to get up in the middle of the night and walk around, change location and change GPS co-ordinates are they?
The end customer is of course Ströer Out-of-Home Media AG based in Köln
The light column itself is a good example of products and innovation coming out of DISTEC at the moment – DISTEC GmbH based in Heinsberg-Dremmen are manufacturers of, in their words “Premium Street Furniture and Digital Media for the Out-of-Home Market”