Passers by at Victoria Station in London had a chance to interact with gorgeous angels, all be it only in a virtual manner. Lynx brought to the general public its Lynx Excite Fallen Angels ad on the first weekend of March.
By standing on a hot spot, the public could experience a bit of augmented reality at first hand by watching themselves in the big digital billboard at the station. The life size angels fell by the side of the person standing on the hot spot; they walked around them and they could interact with them – well in fact there was a chap with a laptop ‘puppeteering’ the angels near by!
The spectacle certainly stopped people in their tracks and many were ready to play. Let’s see if the angels come to a station close to you?