POPAI Awards Night 2011

Geny Caloisi

The POPAI Awards is the biggest event in the in-store marketing calendar and winning one of the categories represents the gold standard for P-O-P in the UK and Ireland.

The Awards showcase the innovation present within the sector and act as a mark of distinction for the exceptional efforts being made every day to drive improvements in shopper engagement.

This year’s announcement of the POPAI Awards 2011 winners will take place on Tuesday 25th October at the Hilton Park Lane Hotel in London.

The evening will be hosted by journalist and presenter, Bill Turnbull, who will oversee the presentation of the awards in 20 categories plus ‘Best of Ireland,’ Temporary Display of the Year’ and ‘Permanent Display of the Year.’

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