Premier Retail Networks is really stepping it up in location for its PRN Upfront this year.
The location will be the very cool Edison Ballroom on W. 47th Street in mid-town Manhattan. This was one of our favourite events last year and we’re really looking forward to the 2011 edition.
The date is Oct. 18, at the end of the second day of the Strategy Institute’s Investor Conference and the night before the Digital Place-based Advertising Association Digital Media Summit.
It’s an event that DailyDOOH definitely has on its calendar. We’ll be there. If you’re invited, don’t miss it!