DailyDOOH

Adrian J Cotterill, Editor-in-Chief

The mighty Phil Cohen cheered me up somewhat this morning with his ‘Thoughts and accolades‘ (well worth a look) but on the whole Monday, despite a great long weekend in Munich (meetings Friday, eating, drinking, lots of shopping and a friend’s 50th birthday party Saturday night where I caught up with a lot of Intel alumni I hadn’t seen in 15 – 20 years) the start of the week has been one of frustration^† and expense …

1. For some strange reason (which we haven’t fathomed out yet) our servers decided to send out at least THREE copies of our ‘DailyDOOH 14 November 2011‘ email at 13:00 GMT today (many apologies to everyone for that. We are currently investigating why it happened).
2. Yet another (supposed) ‘intern’ emailing in (over the weekend) and asking for help with market research. When we reply and say “sure, always willing to help students but who’s the research for?” we get a blank, no reply, nothing. This is not the first time this has happened.
3. We finally persuaded our last WinDoze diehards to switch to Apple but that cost us as we just put in a 15.4″ TFT Apple MacBook Pro Core i7 2.4 GHz bulk order.
4. Despite our (server software) issue earlier we don’t take any of our infrastructure for granted and are continually improving, what we think, is a pretty good couple of racks’ worth of equipment. A new order today totalled well over GBP 3K for routers, firewalls and some memory upgrades etc for our servers. It also included a WatchGuard XTM 5 Series 505 – security appliance.
5. Lastly, I don’t take kindly to emails (almost ALWAYS from PR agencies) that start with “I was wondering if it would be possible if you could provide me with the MPU or AVE and the circulation for the DailyDOOH as I am researching advertising rates for a potential client.” and again when we ask the simple question of “who’s it for?” we get in response “I am at the very early stages of collating a list for the client, so unfortunately I wouldn’t be able to give you this information at this stage.”

In terms of (2) and (5) it’s a real shame that folks have to be so deceitful and dishonest. We’ve long known that the majority of so called ‘research’ in our industry is simply made up by ‘interns’ ringing round and getting numbers and opinion from anyone they can blag 5 minutes on the phone with and we don’t have enough fingers and toes to count the number of PR agencies who have asked for ‘price lists’ for errr clients.

^†As the Judge said to Caspar Schlitz “I hereby sentence you to be hanged by the neck until you cheer up” … earlier in the Monty Python sketch; Prosecutor to Caspa Schlitz “I put it to you that you were, on February 5th this year, very depressed with malice aforethought, and did moan quietly, contrary to the Cheerful Noises Act.”

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This entry was posted on Monday, November 14th, 2011 at 13:44 @614 and is filed under Housekeeping. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.