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Have CBS Outdoor Switched To Omnivex?

Rumour has it that in North America CBS Outdoor have been quietly switching its digital real estate over to run on Omnivex [1] software.


Moxie Usually Found Here

We nearly chose Omnivex as a software solution for our London Stock Exchange MicroTiles project [2]so we know Jeff Collard and his team, and their offering really well.

Omnivex’s background is closely associated with live data feeds in the financial sector, their product, Moxie, is / was focused around using external data to extend the content design and management capabilities.

In our humble opinion, Moxie’s real strength is this interoperability – it doesn’t really have a reputation for ad serving so if the rumour is true it will be interesting to see whether the media owner will choose a separate ad CMS or whether Omnivex will be doing-a-BroadSign and going that extra mile for the customer (a la JCDecaux [3]), writing a lot of new code to win / cement the business.