As Gerry McKenna, CEO Matchday Media, is a very keen Manchester United fan I bet this deal was a good one for him to arrange – he may have even done the installation himself and just had to be there when it was first used – just to make sure all was okay !!!!!
Manchester United commissioned a giant 103” Panasonic plasma screen from MDM.TV  to be hung in the player’s briefing room.
At 220kg can you imagine lifting one of these to install it?
See also http://www.how-do.co.uk/north-west-media-news/