New LED at Manchester’s Trafford Centre

Adrian J Cotterill, Editor-in-Chief

I see that Titan Outdoor have announced a new £500,000 digital screen at the Trafford Centre in Manchester, which it claims will be largest permanent indoor LED screen worldwide.

They haven’t given sizing so it’s hard to say whether the ‘largest’ claim is true. The release went on to say…

The screen will be seen by an estimated 30 million visitors a year. Titan is set to offer advertisers a variety of packages beyond the standard 20-second spot six times an hour.

The screen will be placed at the heart of the Trafford Centre and will be visible from the ground floor and elevated levels. According to Swift Research data, the screen’s position means it could be seen by 80% of the centre’s 600,000 weekly visitors.

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