Having that (extra) hook to get folks to your exhibition stand at a show is never a bad idea; free coffee is usually a good draw (we did it well at [1] #ISE2010 but AOpen did it MUCH better at [2] #ISE2012) and Haivision’s Charlies Angels worked for me as well [3].
Self styled Digital Signage Experts Saturn [4] are offering visitors to their stand C53 at #ScreenmediaExpo the opportunity to win two days of FREE consultancy by entering the competition on said stand.
The two days worth of consultancy will include a business case analysis on your project and ideas on how digital signage solutions can enable both your internal and external communications to potentially make or even save you money!
Sounds a bit like business development to us but it’s a nice promotion nonetheless.