It looks like Amscreen are working on replicating their European model of deploying screens at primary cash tills in petrol / gas station forecourts and are now rolling out screens in Oman.
[1]
We understand that there are 90 screens being deployed in phase one. Their media partner in Oman is Advertising Media Services (ADMEDS) and the representative is Mohammed Al Rahbi [2].
The partnership was put together by Amscreen’s distributor in the region, @SmartScreen_Ltd [3]