Comments on: #ScreenmediaExpo First-of-its-Kind NFC Showcase http://www.dailydooh.com/archives/67286 Digital Out of Home - Insight, Knowledge and Opinion Mon, 20 May 2013 15:44:07 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Richard Grundy http://www.dailydooh.com/archives/67286/comment-page-1#comment-318643 Richard Grundy Sat, 05 May 2012 11:09:21 +0000 http://www.dailydooh.com/?p=67286#comment-318643 What I think is really interesting about NFC and Digital Signage is the ability to personalize the experience for consumers. Very much like Amazon provides relevant suggestions and allows you to comment/like items of interest, interactive advertising has the power of doing the same. NFC is the key for a pleasant experience. Flomio (www.flomio.com) provides broad hardware support, auto-filling, session control, and an HTML/CSS/JS viewer to let you build your own context-relevant digital signage solution. What’s best is you can connect it directly to your CMS in seconds.

]]> By: Steve Gurley http://www.dailydooh.com/archives/67286/comment-page-1#comment-317101 Steve Gurley Thu, 03 May 2012 14:10:37 +0000 http://www.dailydooh.com/?p=67286#comment-317101 Want to know more about NFC. Attend the NFC Bootcamp. You will also want to look at this newly released white paper: http://bit.ly/Isq5N5
My most recent blog post would be a good place to start prior to reading the white paper: http://bit.ly/KsLTId

My thanks to those who peer-reviewed the white paper prior to its release:
Rob Sabella, NFC Bootcamp
Dan Trigub, Blue Bite
Drew Nathanson, VDC Research
Don Tait, IMS Research
Samir Agarwal, Nokia

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