Tapjoy Opens Boston Studio
Gail Chiasson, North American Editor
Tapjoy, the San Francisco-based mobile advertising and publishing platform, has hired a key team of Viximo, provider of cross-platform distribution for social games and apps, to form a new studio in Boston.
The Boston studio will become Tapjoy’s focal point for operational growth in developer relations and advertising sales in the Northeast.
The move supports Viximo’s strategy to expand its product offerings and add complimentary services that improve consumers’ mobile experiences and help its developer partners to build their businesses in the iOS, Android, Windows Mobile and HTML5 ecosystems.
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