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	<title>Comments on: Danoo Expands Network With Trofie Airport Retail Partnership</title>
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	<link>http://www.dailydooh.com/archives/7284</link>
	<description>Digital Out Of Home - Insight, Knowledge and Opinion</description>
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		<title>By: Wenzl and Co</title>
		<link>http://www.dailydooh.com/archives/7284/comment-page-1#comment-12232</link>
		<dc:creator>Wenzl and Co</dc:creator>
		<pubDate>Wed, 14 Jan 2009 22:35:02 +0000</pubDate>
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		<description>This is the kind of custom retail partnership that I like to see. Experts in their respective industries joining together to create an information source that clearly adds value to a media saturated environment.</description>
		<content:encoded><![CDATA[<p>This is the kind of custom retail partnership that I like to see. Experts in their respective industries joining together to create an information source that clearly adds value to a media saturated environment.</p>
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		<title>By: David Weinfeld</title>
		<link>http://www.dailydooh.com/archives/7284/comment-page-1#comment-12177</link>
		<dc:creator>David Weinfeld</dc:creator>
		<pubDate>Mon, 12 Jan 2009 16:33:41 +0000</pubDate>
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		<description>This is a great partnership for both Danoo and Trofie. Danoo gains a huge footprint in airports and a partner that has a wealth of advertising sales and out-of-home media experience. Not only is Danoo greatly expanding its network of properties, it&#039;s working with a company that has established advertising clients and a deep understanding of what works in airport advertising. This could end up being a match made in heaven. 

With Danoo&#039;s technology and content creation expertise, this tie-up has the potential to grow into a very successful long-term partnership. As Danoo continues to expand its business and operations, as its backers at Kleiner Perkins expect, could Trofie become an acquisition target for the company down the road?</description>
		<content:encoded><![CDATA[<p>This is a great partnership for both Danoo and Trofie. Danoo gains a huge footprint in airports and a partner that has a wealth of advertising sales and out-of-home media experience. Not only is Danoo greatly expanding its network of properties, it&#8217;s working with a company that has established advertising clients and a deep understanding of what works in airport advertising. This could end up being a match made in heaven. </p>
<p>With Danoo&#8217;s technology and content creation expertise, this tie-up has the potential to grow into a very successful long-term partnership. As Danoo continues to expand its business and operations, as its backers at Kleiner Perkins expect, could Trofie become an acquisition target for the company down the road?</p>
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