#2013SignExpo’s Digital Focus

Gail Chiasson, North American Editor

The latest products, newest techniques, and most important business relationships all are on the cards when the ISA International Sign Expo 2013 returns to Las Vegas April 3-6 at the Mandalay Bay Convention Center.

The event aims to build upon several enhancements made last year, hopes to capitalize on the energy of ISA’s 2012 Expo and allow attendees even more opportunities to network.

“ISA International Sign Expo remains the place to be for the sign industry,” says Lori Anderson, ISA president and CEO. “Our 2012 show was filled with incredible information and valuable opportunities for our industry. We expect 2013 to be even larger in terms of attendees, exhibitors, and overall floor space.”

New to #2013SignExpo is the addition of a Dynamic Digital workshop, which kicks the Expo off April 3, with a daylong educational track devoted to this rapidly expanding form of signage. Educational offerings on April 4-6 include new courses aimed specifically at environmental designers, architects, and fabricators.

In addition to the enhanced educational opportunities, a portion of the Expo floor will be dedicated to showcasing the latest dynamic digital products in the Dynamic Digital Park.

“I anticipate that important business connections will be made in the Dynamic Digital Park,” says Anderson. “This is where sign professionals can find the right vendors, and vendors can connect with key decision-makers in the sign industry. Dynamic digital signage is growing at a phenomenal rate, and we believe that our industry has unique skills that can better serve the demand.”

Happy hours will take place on the show floor on Thursday and Friday afternoons.

Registration for the event is open here.

Exhibitors also may find an exhibitor prospectus at the website. In addition, the website will include housing information and a schedule of events in the near future.

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