Adrian J Cotterill, Editor-in-Chief
As Vice President of Scala EMEA, Mr. Larsen is responsible for Scala EMEA’s operations, with a focus for growth in the entire region. He’ll be managing both the EMEA office in Maastricht and the Nordic office in Oslo. He was previously General Manager of Scala Nordic, where he focused on helping our dedicated partners grow their business and changed our training program to become aligned with customer requests.
Mr. Larsen has a long track record of working with Scala, starting in 1991 where he worked as part-time consultant for the Scala office in Denmark. In 2003 he became a Scala Certified Reseller partner and led his company to become the top selling partner in Denmark. In 2006 he was asked by Scala to formulate a strategy for building a more extensive reseller partner channel in Denmark and in 2008 he was appointed as full-time country manager for Denmark to execute on that plan – resulting in Denmark being ranked as one of Scala’s top selling countries in 2010. Mr. Larsen was appointed to the position of General Manager of Scala Nordic, in March 2011.
Mr. Larsen has leadership experience from his time in a Danish government agency and has also worked as a consultant for a team building and conflict management agency. He is fluent in English and the Scandinavian languages as well as having some understanding of German and Spanish.