I absolutely loved this content seen on a new LED at Birmingham’s Bullring.
The 6mm pitch 22.5m² LED screen is owned by the shopping centre and was installed by ADI. Advertising media is sold by JCDecaux.
The screen is positioned above the main entrance of the Bullring’s Upper West Mall, an area of high footfall which opens onto street level, and one of the centre’s main thoroughfares.
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