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NomadiX Walked The Floor At #dse2013

Wandering around #dse2013 last week, it was difficult to miss the new NomadiX [1] i-Walker – their “brand ambassadors” were present to greet you at the entrance and were diligently walking the floor of the hall.

NomadiX [2]

I’m not a great fan of mobile screens, even though I can well appreciate their value for street marketing. However, a couple of things did impress me about this new version:

The company is proud of its Generation 4 over-head screens which combine an advanced overhead screen elevated from a lightweight and secure exoskeleton frame. The anti-glare and shower proof LED overhead screen is elevated from a patent protected wearable exoskeleton or ‘Bodyfix’ frame. The frame has been specifically designed and engineered to avoid the dangers of the screen tipping over when leaning or bending to communicate with people, or wobbling when walking. They claim that you could even jog with NomadiX!

Equipped with integrated stereo sound systems, the overhead screen is worn by trained brand ambassadors that maximise human interaction and facilitate the delivery of information and film based content.

Nomadix’ activities offer fully quantifiable and measurable results and provide bespoke reporting to the client’s requirement. All campaigns are supported by a detailed report, which includes:

The company’s aim at #dse2013 was to attract distributors and resellers for North America. Every time that I walked past their stand, it looked incredibly busy, so I expect that they’ll have some juicy contracts to announce soon!

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1 Comment To "NomadiX Walked The Floor At #dse2013"

#1 Comment By Pierre-Antoine Decoux On 8 March 2013 @ 10:03 @460

Great article from Russ and good summary of the product and its features and benefits. May i had that in addition to automated audience measurement, the iWalker has all the features a traditional digital signage platform has to offer, including content creation and management, contents distribution and scheduling, playback, monitoring and reporting functions.
After DSE2013, NomadiX team is really excited about new contacts made and distribution in North/South America.