You have a football match set to kick off Wednesday at 20:00 BST, it happens to be the 78th edition of the West London ‘Derby’ – and as rival fans would say, “The pride of SW6 is at stake!” and although you might imagine that such a game, involving the mighty Chelski [1], chasing a guaranteed Champions League spot and popular Fulham [2] would be sold out, it turns out that you actually have a couple of thousand tickets remaining.
What to do? Well the answer it seems is obvious, ring your friends at Amscreen (all, no doubt Spurs [3] fans as it happens) and get the following advert up on 40 Amscreen displays in West London just as fast as you can…
[4]
Amscreen CEO Simon Sugar told us that they got the booking late in the afternoon, the copy at 16:30 and the advert was up in five minutes (of getting the copy).
With capacity at Craven Cottage [5] (Fulham’s ground next to the Thames) 25,700 and last night’s official attendance figure 25,002 – the last minute advertising campaign certainly did the trick!
1 Comment To "Fulham vs The Other Team In Fulham"
#1 Comment By Nurlan Urazbaev On 19 April 2013 @ 00:25 @059
It’s SO unusual and refreshing to see someone in digital signage referring to football as ‘football’. Soccer is a weird word, hard to get used to… Thank you!