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Christie Lights Up N.Y. Interactive Multimedia Public Art Installation

At New York’s Marina at Pier 57, Christie [1] M-Series HD projectors are helping visitors ‘travel’ through New York City by creating a multi-sensory experience for The Interactive New York (T.I.N.Y) exhibition, an interactive multimedia art installation by video artist Garson Yu.

christie_commuters [2]The exhibit is inspired by New York City as a living organism, and lets visitors interact with video and sound reminiscent of traveling in the city.

The interim art space, created at the entryway to Pier 57, features a ‘magic carpet’ sculptural installation of 36 hanging shipping containers designed by Madrid-based architecture firm CH+QS Arquitectos. Eight Christie HD10K-M 1080 HD 3-chip DLP projectors create a special interactive experience within the space, projecting moving images onto the containers of everyday life in New York, including subway scenes and scenes of childhood memories. Displayed in brilliant HD and using the projectors’ embedded warping, blending and color matching capabilities, the images help to simulate a virtual subway train – with visitors traveling from end to end, passing through the containers as one would walk through the different cars of the train. There is an ambient audio track built around the rhythmic rumble of a subway train and layered with city sounds. Walking further into the installation, visitors become participants, and are encouraged to yell and make different vocal sounds into microphones that trigger motion of the visuals.

“We are thrilled that the versatility, brightness, and interactive qualities of the Christie M- Series projectors have provided Garson Yu with an ideal medium for expressing and realizing his artistic vision,” says Kathryn Cress, vice-president of global and corporate marketing for Christie. “His exhibit has brought to life a unique and creative idea that can now be enjoyed by many, with each visitor engaging with the experience in their own personal way.”

christie.taxis [3]Garson Yu says, “As a student, I always wanted to design children’s playgrounds, and this is an opportunity to create something almost like an interactive carnival for families and people of all ages to come play and have fun. My hope is for this to evoke the richness of a full range of memories and emotions. I’m bringing the kind of thinking behind the film projects that I work on in Hollywood, and the Christie projectors are essential to helping me create an immersive, interactive experience that affects everyone based on their personal memories. New York is an important part of my artistic life, and it is great to come back here with this show.”

The Christie HD10K-M is a flexible, high performance 3-chip 1080 HD DLP digital projector featuring high efficiency and brightness, drawing a maximum power of 1320W. Embedded warping, blending and color matching, along with built-in portrait capabilities provide ideal installation flexibility.

Born in Hong Kong, Garson Yu pursued his art education and career in the U.S After studies at the Swain School of Design in Massachusetts, the Yale School of Art and noted artists, he received the Alexei Brodovitch Prize in Graphic Design. In Los Angeles, he founded yU+co [4], a design company specializing in film title design and motion graphics for film/TV and new media. Garson has worked on over 150 film and TV Network projects and with many of Hollywood’s top filmmakers. He has won numerous awards and honors for his title design and motion graphics work, including an Emmy.

Pier 57 is a 560,000 sq. ft. landmarked pier, located at 15th Street and the Hudson River in Manhattan. The 1952 structure, a former shipping hub, is being transformed into a vital new destination in Hudson River Park. Set to launch in 2015, Pier 57 will include a cultural program, a rooftop park, several restaurants, flexible retail and entertainment opportunities, and a marketplace built from re-purposed shipping containers. The Marina at P57 is a shipping container installation on the south end of the pier, adjacent to the Hudson River Park.