Press Coffee Powers Digital Menus With Audience Software

Gail Chiasson, North American Editor

Press Coffee Food & Wine, located in Phoenix Sky Harbor International Airport, is using Audience software platform from Capital Networks Ltd., Markham, Ontario, to manage content on digital menu boards throughout the facility.

IFLocated in Terminal 4, Press Coffee offers a wide variety of specialty drinks, baked goods, sandwiches, beer and wine to the more than 100,000 daily travelers and employees of Sky Harbor International Airport. Five 55” Samsung displays are being used to display menu items and promote various feature items and daily specials.

After a formal selection process, Advision Media LLC was picked to manage the project in collaboration with KarePKG Solutions LLC, Authorized Audience Reseller. Services provided include complete installation, maintenance, hosting services, video production, content creation and delivery. KarePKG Solutions supplied the Audience software responsible for the scheduling and management of content for the digital signage displays.

The Audience platform was chosen based on the ability to meet three main requirements. With plans to expand into other terminals and cities in the U.S., choosing a highly scalable software solution was imperative to Press Coffee. Constantly changing content and the need to automatically daypart items offered during different times of day required a flexible, easy to use solution.

“Perhaps the most essential requirement, and the reason we ran with Audience, is that the software needed to be highly reliable,” says Dwight Moss, founder and president of Advision Media. “We needed a system that the client could trust to perform at all times. At Press Coffee, the digital menu is the only way customers order. There are no printed menus. Audience absolutely provides the reliability we were looking for. It’s a very robust product and the client is very pleased.”

“We are very happy with our digital menu boards,” says Kurt Mangum, president of Press Coffee Food and Wine. “The system has worked perfectly for us, scheduling is a snap and we love the look.”

Capital Networks has sold Audience software into a variety of market segments including Education, Corporate, Municipal and Retail applications in more than 40 countries. Clients include: OLGC, BBC, Peel Regional Police, United States Air Force, United States Marine Corps, Open Text, Cablevision, Rogers Cable TV, Cox Communications and many others

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