Strong rumour in the UK is that Redbus Media Group are up for sale and actively looking for an acquirer.
Redbus Media Group describes itself as a specialist ‘destination’ out-of-home media owner. The company was founded in 2004 and quickly developed a network of poster sites across the UK’s leading university student unions.
In 2005, Redbus Group acquired the assets of The Media Vehicle Limited and developed an in-store advertising network in the UK, with trolley and basket media networks in various UK retail chains, such as Sainsbury’s and Tesco, Boots, B&Q and Homebase. That business was subsequently merged with Redbus Media Group.
Redbus Media Group is part of Redbus Group. Redbus Group is a UK based acquisition vehicle, which acquires businesses that require restructuring or re-financing.