OOH Sellers’ Learning Workshop

Maddie Cotterill

OAAA and TAB have teamed up to offer OOH sales professionals a comprehensive sales training workshop focused on TAB OOH Ratings integration and consultative selling skills. The training will take place on December 3-4 in St. Louis, MO.

OAAA-red_Gill_titlealt2This one and one-half day FREE workshop is open only to top personnel from OOH media companies who are members of both OAAA and TAB.

Attendees will gain a thorough understanding of what it takes to become a proven strategic partner in the broader advertising decision making process, understand how to more effectively use OOH rating for selling, learn the components of a standard RFP, and improve basic selling and communication skills.

The program also provides time for presentational practice with feedback from instructors.

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