WIMA Monaco  takes place 22nd – 24th April 2014 in Monaco.
Joanna Merchie, Executive Director of the event wrote in her overview “Moving with the market, WIMA MONACO has evolved in its concept. Still continuing to offer the best of NFC, but also bringing to the forefront complementary proximity based (QR, Bluetooth) and cloud solutions, which may be used in parallel or as stand-alone end-to-end solutions to leverage a seamless user experience. This enhanced and evolved new concept for WIMA, offers a wider variety of tools for marketers to consider, when implementing new innovative and engaging mobile customer services connecting the physical and digital worlds”.
“Keeping ahead of the game, WIMA continues to bring you unique insights of how the market is moving forward for different verticals thorough an informative conference agenda, innovative exhibits and various animations throughout the event”.
Those interested can register here  (from Jan 2014 onwards).