There seem to be lots of people on the Scala booth #750 [1] here at #NRF14…
[2]
The #BigBangIdeas include Bluetooth Low Energy (BLE) technologies such as Apple’s iBeacon and other Near-Field Communication (NFC) systems as well as lots of interaction between screen and phone, oh and personalised offers based on identity.
[3]
Shown above (from left to right) is Scala’s Clive Fort and Scala’s Peter Cherna.