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The DDCA Can Safely Be Ignored

Emails went out this morning to industry folks proclaiming the birth of the DDCA [1] (Dynamic Digital Communication Association) – billed, as a ‘not for profit’ trade organisation, we quote “which was set up to combat the rise in unqualified companies offering services on digital signage and associated products or services, without any strategic training”.

We’d normally, simply ignore such rubbish but as we’ve fielded so many questions this morning from people basically asking “WTF!” we thought we’d say…

  1. It will be about as much use as a chocolate teapot
  2. It’s fronted by Mark Morahan who used to do freelance sales for Screenmedia Magazine
  3. You can safely ignore
2 Comments (Open | Close)

2 Comments To "The DDCA Can Safely Be Ignored"

#1 Comment By Johannes Gutenberg On 5 March 2014 @ 14:17 @637

Have we not yet learned the danger of having a media company create, manage and run an association? I have to go, my daily newsletter from pizza marketplace.com just arrived!

#2 Comment By Mark Morahan On 17 March 2014 @ 15:46 @699

Well done Adrian at enhancing your reputation even further for providing concise guidance for the industry. I’m amazed at your ability to fully understand what we have to offer without even speaking to me.

But……… when I think about it, as the worlds leading authority on this industry, such recommended journalistic practices are not necessary. As everybody knows you are always right!

Thank you for your wisdom.