Arrow Digital Signage Forum, London

Adrian J Cotterill, Editor-in-Chief

This event is exactly the sort of event that ought to be happening during London Digital Signage Week (note to organisers, London Digital Signage Week next year is May 18-22, 2015).

Arrow are holding a ‘Digital Signage Forum’ on July 2, 2014 in the Great Room at the RSA in London.

Sponsor and keynote speaker are not something you want to hear (you will be sold at) but it seems that this amateur event has EVERY sponsor speaking … hey ho!!

  • 12.15 Doors Open and Registration
  • 13:00 Opening, Mark Kinsell, Arrow OEM Computing Solutions, North Europe
  • 13:10 Keynote: Charlotte Child, Group Client Director, The Future is Already Here, Smart Cookie (Warning: SMART COOKIE ARE ALSO A SPONSOR)
  • 13:40 Perspectives: Andy Smith, EMEA Strategy and Marketing Manager, Arrow OCS, Creativity + Innovation + Digital Signage + Customer Analytics = Audi, Costa Coffee, Lego — and More! What is Digital Signage, Point of Sale, Point of Information, Wayfinding and how is it used to attract, retain and engage today’s Buyer and the Y Generation.
  • 14.10 Panel Discussion of Industry Marketing Experts discussing the UK Digital market, why it is important now and who is doing it well — or not so well.
    Moderated by Florian Rotberg, Invidis Digital Signage Consulting
  • 14.50 Showcase of New, Interactive, Touchable Digital Technologies such as: Dell Interactive Kiosks, Tobii’s Retail Glasses, Streamvu,real-time content mixing, digital jukeboxes, Customer Buying Behaviour Analytic Software and much more! (Warning: DELL and StreamVu ARE SPONSORS)
  • 15.50 Speed: Success Stories and more new technologies. Highlights from Intel, Kontron and Microsoft (Warning: Intel, Kontron and Microsoft ARE SPONSORS)
  • 16.30 Closing
  • 17:00-19:30 Networking: including cocktails and snacks

The RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce) is an organization, committed to finding innovative practical solutions to today’s social challenges.

The next London Digital Signage Week will take place May 18-22, 2015. As usual the week will includes events for retail, employee communications, digital out of home and digital signage.


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