DailyDOOH

Maddie Cotterill

Look Good Feel Better has turned to Outdoor Plus to promote its 20th anniversary charity campaign, #Warpaint4Life.

The campaign helps women and teenagers combat the visible side effects of cancer treatment through free confidence-boosting skincare and make-up workshops across the UK.

Suzanne Hodgins, head of marketing at Outdoor Plus, told us “We’re pleased to be supporting Look Good Feel Better’s 20th anniversary campaign. It’s a great cause and our iconic digital Vauxhall Cross site is ideal to target a wide audience.”

Outdoor Plus has supported the cause by offering its iconic Vauxhall Cross Island site (shown above) for the unveiling of the campaign – the ‘creative’ highlights the importance of make-up and positive self-image, particularly for women who are going through cancer treatment.

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This entry was posted on Thursday, June 12th, 2014 at 11:19 @513 and is filed under Scuttlebut. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.