A great Canadian digital signage success story, formerly Digital Display and Communications (DDC) and now part of Cineplex Entertainment, Cineplex Digital Solutions is looking for a Graphic Designer, specific to digital signage work. From the ‘Careers‘ section of Cineplex Entertainment website: Cineplex Entertainment LP currently has an opportunity within the Cineplex Digital Media area of our business. We are currently [...]
To promote introduction of IPS technology to its monitor line-up, LG orchestrated a stunt that surely gave many a good scare. This ‘stunt’ installation is yet another example of how digital media tools are increasingly being used to create or drive immersive, engaging brand experiences beyond what’s otherwise possible with static print or other traditional OOH campaigns.
While not confirmed whether this is an actual installation (and from the theatrics in the station it seems to be a one-day publicity stunt), it’s great to see Coke use digital vending machines in their marketing mix around this fall’s 50-years of Bond campaign. After being up on YouTube for just over a month, the video already scored over [...]
Canadian coffee chain Tim Hortons, one of the original mass-scale adopters of digital signage, is set to roll-out additional customer-facing 10” Point of Purchse (POP) screens, directly at register-level. Built into an attractive plastic fixture, the 10” screen broadcasts general information, promotions and specials punctuated by order and cash tender information during the transaction. It [...]
Every outdoor event it seems is made better by outdoor projection. An impressive temporal canvas, projection mapping has become a staple of many outdoor events and for a good reason. There just isn’t a medium that can deliver the same per price per sq/ft with such high level of impact as temporary outdoor projection. The installation above is [...]
On May 23, retailers in Toronto, Canada are invited to join HP Canada’s Retail Division in an evening overview of in-store media, technology trends and digital signage. With guest speakers from Intel and Microsoft Retail the event is geared towards retail attendees, especially in IT and MarCom departments. An accompanying technology showcase will present live [...]
Decorated by a 3×3 portrait-mode video wall and guarded by iPad wielding attendants, a Canadian Burberry store-within-a-store boutique uses digital media to create an exclusive shopping experience.
Dior uses a mobile video wall product to catch holiday shoppers’ attention at The Bay.
Joining the ever-competitive group of IT Distributors offering dedicated digital signage resources to their VARs, Tech Data Canada held its first Digital Signage Reseller event in Toronto earlier this month. Promoting its Digital Signage line card and Gabriel Pawchuk, their dedicated DS specialist based in Toronto, Tech Data entertained 50-70 IT attendees in a table-top event [...]
In a PR-heavy industry such as ours, it’s always nice to bump into a live example of an installation that may have been previously covered solely based on images, interviews and news releases from participating partners. Yesterday I had an opportunity to use the below pictured kiosk at Toronto’s Scarborough Towncentre location of Nutrition House, a heath foods franchise working with Toronto’s Planet-Tek [...]