Author Archive

Talon Rebadges its Retail team as Talon Compass

Wednesday, June 13th, 2018

Adrian J Cotterill, Editor-in-Chief

Talon is relaunching its internal proximity planning team as Talon Compass, reflecting a changing Out of Home landscape that brings more efficient, intelligent, data-led and accountable planning and buying OOH to clients requiring a more bespoke or hyper-local service. Talon’s Head of Compass, Jo Fisher told us “Talon Compass is not just about proximity planning […]

New Automated Planning and Trading platform VIOOH Launched by @JCDecauxGlobal

Tuesday, June 12th, 2018

Adrian J Cotterill, Editor-in-Chief

JCDecaux SA (Euronext Paris: DEC) has announced the launch of VIOOH (pronounced ‘View’ for anyone who is interested), is described as a global independent automated planning and trading platform that designed to accelerate growth of Out-of-Home and connect the industry to the programmatic digital ecosystem. The new CEO of VIOOH is Jean-Christophe Conti. He brings […]

Diversified Acquires UK Based @digitaviaAV

Tuesday, June 12th, 2018

Adrian J Cotterill, Editor-in-Chief

US solutions provider Diversified, who specialise in a range of areas including digital media, broadcasting and electronic security. has acquired UK audiovisual reseller Digitavia, it’s first acquisition in Europe. Diversified will be adding to its current four AV divisions which will be run by Darren Pitt, Digitavia co-founder and sales and marketing director. Daryl Clarke, […]

MaxTV Media Residential Network Joins Campsite

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

Campsite Global Inc. announced last week that MaxTV Media, a well established network of high-quality interactive touch screens in residential condo buildings, has added their inventory to the Campsite platform. MaxTV has been working with properties to deliver customized digital communications to residents complimented by advertising. MaxTV has a solid footprint in the GTA and […]

‪New Data Release Shows @RouteResearch’s Evolution is on Track

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

Last week Route published the latest audience data for out of home advertising in the United Kingdom. The release reflected a step forward on the currency’s evolution and we think demonstrates real progress towards Route’s end goal of delivering spot level ratings for digital out of home ads by the end of 2020. Within the […]

DNB ASA Chooses @ZetaDisplay’s ProntoTV

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

ProntoTV, part of the ZetaDisplay group, has signed a three plus two years agreement with DNB ASA for the delivery of digital signage and communications solutions to all of its bank branches and offices worldwide. The agreement includes software, digital services and hardware, and is expected to strengthen ZetaDisplays recurring revenues. DNB is Norway’s largest […]

Screenvision Media Acquired by Abry Partners

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

Screenvision Media, a national leader in cinema media and advertising, announced last week that it has signed a definitive agreement whereby Abry Partners, a leading media-focused private equity firm, will acquire a controlling stake in the company. As part of the agreement, the company’s existing owners, Shamrock Capital and AMC Entertainment, will maintain minority stakes. […]

Hillenaar Outdoor Selects @AyudaSystems

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

Ayuda Media Systems announced last week that Hillenaar Outdoor, the Netherlands’ fastest growing OOH media company, has selected Ayuda’s platform as the backbone for all ad operations including digital ad serving, sales, back office operations and customer-facing engagement tools. Hillenaar’s expansive offering includes street furniture, bus shelters, and large format billboards in a wide array […]

Shopper Media Group Completes @AyudaSystems Transition

Monday, June 11th, 2018

Adrian J Cotterill, Editor-in-Chief

Australia’s fastest growing retail out-of-home business, Shopper Media Group, is celebrating one year of partnering with out-of-home ad tech company, Ayuda Media Systems as it continues to deliver market-leading digital media solutions across its shopping communities. Shopper Media Group has now transitioned 100% of their Smartlite digital advertising panels onto the Ayuda integrated software platform […]

Forrest Media Acquired by @OceanOutdoorUK

Monday, June 4th, 2018

Adrian J Cotterill, Editor-in-Chief

Ocean Outdoor Limited (LSE: OOUT) has acquired Forrest Media, a leading provider of large format outdoor media solutions in Scotland. The deal expands Ocean’s national footprint and enhances its position as a leading large format digital out of home operator in the UK, with an offering which will now include Scotland’s capital city of Edinburgh […]