DailyDOOH

Grand Visual, Talon’s creative OOH agency, and Whisk, a leading online emerging media platform has announced a partnership. We are told that this collaboration marks a significant milestone in the OOH industry, enabling brands to revolutionize their advertising strategies and deliver ground-breaking, innovative, and impactful campaigns.

Intersection announced this week the launch of Generative AI Integrations, a new AI-driven offering meant to increase effectiveness of digital OOH ads using the latest in artificial intelligence technology. We are told that as AI tools rapidly revolutionize consumer experiences worldwide, Intersection is leading the charge in the OOH space with its suite of new […]

Arizona-based digital marketing company CETV Now! has successfully integrated with Place Exchange which allows advertisers to access CETV Now!’s DOOH inventory nationwide through Place Exchange, providing a powerful new channel for reaching targeted audiences in commercial environments including bars, restaurants, hair salons, nail salons, barbershops, doctor’s offices, auto service facilities, and many more venue types. […]

Hivestack, the world’s largest, independent, programmatic digital out of home #AdTECH company has announced the expansion of its multi-country partnership with Clear Channel through its latest integration with Clear Channel Italy. “Clear Channel is constantly striving to create a flexible and effective product offering that fully meets the wide range of evolving clients’ needs”, stated […]

Broadsign has announced general availability of the Broadsign Ad Server. Part of the Broadsign OOH advertising platform, the new technology gives OOH media owners access to modern tools for selling, improved targeting capabilities, and advanced reporting in direct, one-to-one selling environments. It releases as more digital and omnichannel buyers have entered the OOH advertising ecosystem, […]

During May, Clear Channel Outdoor Americas (NYSE: CCO), the Out of Home Advertising Association of America (OAAA) and the United Service Organizations (USO), America’s leading nonprofit organization supporting service members and their families, are running a nationwide digital billboard campaign encouraging civilians to support the U.S. military community. “It is our patriotic duty to support […]

Join VIOOH for a webinar tomorow, where they’ll be exploring programmatic DOOH in the DACH-region. On Wednesday, May 17, 9:30AM-10.30AM BST you will be able to : – Understand where and how you can advertise in the DACH region and how to make the most of your campaigns Discover the creative possibilities across countries Consider […]

Join Hivestack this week at Advertising Week for a panel discussion on how programmatic DOOH can unlock the power of contextual relevance at scale. Expert speakers will explore the benefits of ‘Moment Targeting’, the latest in DMO and DCO technology and the role of data insights in unlocking precise targeting capabilities. They’ll also examine best […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has announced the speakers for its Advertising Week session focused on Leadership in the OOH industry. The session will feature:- Nicole Lonsdale, Chief Client Officer, Kinetic/GroupM Sarah Parkes, Group Chief Sales & Marketing […]

The Kite Factory has appointed award winning, independent Out of Home agency Talon as its OOH partner following a competitive review. Announcing the appointment, Anthony Abou-Zeid, Head of Client Services, The Kite Factory, said “Over the last three years, we have focused on evolving our heart, art and science proposition which is driven by creativity, […]