Author Archive

James Roles Joins JCDecaux

Friday, January 20th, 2012

Geny Caloisi

JCDecaux, the UK’s leading Outdoor advertising company has appointed James Roles from News International as Director of Client Development. In this newly created senior role, James will have a remit across JCDecaux’s portfolio and will report to Spencer Berwin, He will head up an expanded client team of four, comprising Isabel Howett, Business Development Director […]

Marketing Budgets Conservative Due To Economic Uncertainty

Friday, January 20th, 2012

Geny Caloisi

The latest IPA Bellwether survey reveals that many companies have reviewed their marketing budgets in the last quarter of last year, resulting on a minimal upward revision – net balance* of 0.6% (down from 3.4% in Q3). Business optimism is falling further in the face of economic uncertainty, to levels seen prior to the onset […]

The Cloud Retail Week Conference 2012

Thursday, January 19th, 2012

Geny Caloisi

As our events calendar shows The Cloud Retail Week Conference 2012 takes place 14th-15th March 2012 at the Hilton London Metropole Hotel. This is a two day event and whilst it is far from being digital signage oriented (or specific) it’s a good event that we always like to try and cover. A couple of […]

#ISE2012 Advantech’s Power-Efficient Signage Player

Thursday, January 19th, 2012

Geny Caloisi

Advantech will release a graphics digital signage media player ARK-DS306 at #ISE2012. The compact player is powered by an AMD Embedded G-Series APU with the AMD A50M Fusion Controller Hub system chipset, and provides a power-efficient platform for high-performance multi-media content delivery. Based on this new APU platform, ARK-DS306 offers an outstanding visual experience with […]

ComQi Launches New Mobile Applications

Wednesday, January 18th, 2012

Geny Caloisi

ComQi announced Wednesday the launch of five new place-based mobile applications interacting with digital signage displays in a retail venue. Powered by ComQi’s Interaction Manager, these mobile apps include: Voting, Information and Couponing, Group Buying, Quizzes and Games. Ajay Chowdhury, ComQi’s CEO, told us “ComQi’s Interaction Manager enables marketers to engage with customers at the […]

Impressive Scala Plans For #ISE2012

Wednesday, January 18th, 2012

Geny Caloisi

Scala always do pretty good stands for ISE we think and they might just be moving their booth to the next level at #ISE2012 if everything they have announced comes off and goes to plan. One of Scala’s new (product) announcements is a new interactive screen communication solution that can be managed through a variety […]

#ISE2012 BlueFox Booth 10N134

Tuesday, January 17th, 2012

Geny Caloisi

As one of the only content companies that seem to be still around and still prospering it’s a shame that we don’t see BlueFox exhibiting more often than they do. They’ve been in Amsterdam the last couple of years and in Vegas (so you will no doubt see them at #dse2012 in March) and they […]

Made To Order Showroom Concept, Milan

Tuesday, January 17th, 2012

Geny Caloisi

A 2.5 metre multi-user multitouch wall has been built into the Scribe – Made to Order showroom concept in Milan for retailer Bally. It presents an interactive World of Bally that enabled users to access custom curated content, as well as Bally’s Digital Scribe Designer tool, which is available through Bally.com as well as an […]

Bilbao Airport Boosts Measured Digital

Tuesday, January 17th, 2012

Geny Caloisi

Zeta Soluciones Audiovisuales has installed new digital tourist information kiosks at Bilbao Airport in Spain. The seven totems have also been fitted with audience measurement by Trumedia. The HD screens, arranged in a circles, portray the must see sights and activities of the Vasco Country provided by the Euskadi tourist office. Two of these screens […]

Using Kinect To Build Analytics For Retail

Monday, January 16th, 2012

Geny Caloisi

Self-funded Argentinian startup Agile Route is yet another small business to come up with an innovative use for Microsoft’s motion sensing input device Kinect. Shopperception is described as a Kinect-based solution for Market Research and is aimed squarely at the retail marketplace. Co-founder Ariel Di Stefano told us “The Kinect sensors allow us to bring […]