Author Archive

Digital Perspective 2014 @ScreenForum

Tuesday, November 11th, 2014

Guest Contributor, Lisa Goldstein

Another year has passed and once again the Digital Out of Home networking group The Screen will mark the occasion with a Christmas event focusing on the year that was. ‘Digital Perspective 2014’, to be held on December 9th at The Hospital Club, will assess the industry’s development over the last 12 months. In the […]

Tesco – Big Data Goes Outdoor @ScreenForum

Friday, May 2nd, 2014

Guest Contributor, Lisa Goldstein

With the speaker line up that we have, it’s probably not surprising that we’ve had a lot of interest in our next breakfast briefing, entitled ‘Tesco – Big Data Goes Outdoor‘ which takes places at the NEC Showcase site during London Digital Signage Week. With its ambitious plans and unrelenting focus on customer insight, Tesco […]

2013 The Digital Perspective

Monday, November 4th, 2013

Guest Contributor, Lisa Goldstein

For the fourth year running, Digital-Out-Of-Home networking group The Screen will focus its last event of the year on looking back and reviewing the year that was. ‘Digital Perspective 2013’, to be held on December 4th at The Hospital Club, will assess what has been another significant year for the Industry. 2012 was dominated by […]

The @ScreenForum At The Movies

Monday, September 30th, 2013

Guest Contributor, Lisa Goldstein

At a special breakfast briefing event to be hosted at Dolby, The Screen will look at how digital is being used to transform the cinema going experience. From mobile apps, to digital menu boards, ticket kiosks, digital foyer / screen advertising, digital projection and 3D sound – visiting the cinema has become a truly integrated, […]

Trinity Leeds. Introducing The Digital Mall @ScreenForum

Wednesday, April 24th, 2013

Guest Contributor, Lisa Goldstein

On Tuesday May 21st, The Screen will hold a special London Breakfast Briefing to mark the opening of Trinity Leeds – the only major development to open in the UK this year. Land Securities and JCDecaux have worked hand-in-hand to ensure that Trinity Leeds was created ground up to offer a 360 degree digital experience […]

ROUTE – Comes Of Age @ScreenForum

Friday, March 8th, 2013

Guest Contributor, Lisa Goldstein

On March 20, The Screen will hold a special Breakfast Briefing at Kinetic’s new offices to mark the unveiling of the long awaited Route, the successor to Postar. One of the most ambitious media research initiatives ever undertaken, next generation Route has taken nearly five years and GBP 19 million of support from the industry […]

From Lab To High Street @ScreenForum

Sunday, February 3rd, 2013

Guest Contributor, Lisa Goldstein

Increasingly brands are looking to establish meaningful relationships with their consumers through digital retail experiences. Whether Nokia, Nike Town, Apple Store or M&M World – the rise of high-concept branded environments is changing the retail landscape. However, this goes much further and deeper than simply rolling out flashy digital signage and slick new displays – […]

Planes, Trains And Automobiles @ScreenForum, Amsterdam

Monday, December 17th, 2012

Guest Contributor, Lisa Goldstein

On the 5th February, digital out-of-home networking group, The Screen Amsterdam will be holding a special breakfast briefing session looking at the digital signage market across; ‘Planes, Trains & Automobiles‘. The opportunity for advertisers to target the travelling public with digital has never been greater. The transport sector has not only provided some of the […]

The 2012 Digital Perspective @ScreenForum

Monday, November 19th, 2012

Guest Contributor, Lisa Goldstein

As with the last two years, digital signage networking group The Screen will focus its last event of 2012 looking back and reviewing another tumultuous year for the digital signage industry. ‘Digital Perspective 2012’, to be held at The Hospital Club in London’s Covent Garden on Tuesday 11th December, will assess another year of significant […]

Stadium Media – DOOH & The (In) Crowd @ScreenForum

Monday, November 5th, 2012

Guest Contributor, Lisa Goldstein

On the 27th November, we will once more be venturing up the M6. In conjunction with #ISE2013, The Screen will hold a special Breakfast Briefing alongside the NEC Northern Competence Day looking at the growing role of digital signage technology within our Stadiums and Large Venues. In a world of ever greater commercialisation of sports […]