Levi’s #GoForth Campaign displays the power of Instagram with an impressive campaign that curates user generated images in a collage on the new Van Wagner digital billboard overlooking Penn Station on 34th St in NYC. I learned of this campaign after hearing LocaModa’s Stephan Randall speak at the DPAA Digital Media Summit last week. Now […]
This week at the Digital Signage Investor Conference (#DSInvestor), our fearless leader here at DailyDOOH, Adrian Cotterill gave an excellent presentation that exposed the ‘5 Undeniable Truths About the Digital Out Of Home Business’. Of all the presenters of the day I really enjoyed this presentation the most, not because as the editor-in-chief of this […]
PayPal has just launched it first ever fully, integrated national marketing campaign in the US that with the help of actor Jeff Goldblum. The campaign includes a set of funny videos featuring Mr. Goldblum offers a humorous take on the experiences of making purchases online or in stores and what the advantages of are by […]
Among other important conferences, similar to the #DSInvestor Conference and the DPAA Digital Media Summit that we are all looking forward to here in NYC next week, I recently learned of the Intel Intelligent Systems Summit 2012 taking place in Taiwan on October 16 – 17, 2012. Intel’s theme for the conference this year is […]
Here’s one last photo from this week’s #OneGiantPledge Jolly @GreenGiant 3D appearance at New York City’s Grand Central Terminal… It was received from Getty, it’s of celebrity mom and host of The Biggest Loser, Alison Sweeney, taking One Giant Pledge. Credit needs to go to Green Giant.
The @GreenGiant made a 3D appearance at New York City’s Grand Central Terminal for the #OneGiantPledge campaign. The augmented reality experience was displayed on a giant digital billboard where you could ‘Take One Giant Pledge‘ to consume more green vegetables over the next 30 days. Consumers were given a chance to have their photo taken […]
An interactive start-up called Bohemian recently deployed an SMS text photo booth styled along the lines of a white iPhone for for Cricket Wireless. What was so unique was that users were able to text the word “Cricket” to begin the countdown to their photo shoot. Once the user had their photograph taken they were sent […]
Here’s a nice example of the London 2012 Olympic Games content supplied by Screenfeed as shown on the Cemusa newsstand digital displays in Times Square (the newsstand digital network is managed by Show+Tell)… See also this London shopping mall.
Nike has set up an amazing experience at #RivingtonCourt to display their new line of sneakers that track your athletic performance in real-time with Nike+. With the Nike+ App up consumers don’t just lace up their sneakers they can measure their stats while they run or jog and during training sessions, practice and during live […]
I was impressed to see that #MLBFancave in downtown Manhattan features an impressive tiled wall of Sony displays. @MLBFancave played host to a @Nas performance for their #Caveconcerts music series. Nasir Jones also known as @Nas performed a few of his old classics along with some new hits from his newest release #LifeIsGood for fans […]
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