DailyDOOH

IAB NewFronts is billed as the ultimate one-stop-shop for brand marketers and media buyers to get a first look at the latest cutting-edge digital video content and marketplace innovation spanning four days in New York City. The event connects brands with the latest digital video content and innovations that facilitate valuable partnerships and attending the […]

The Australian Outdoor Media Association (OMA) and RSL once again joined forces this year, in the spirit of ‘mateship’ of course, partnering for the fifth consecutive year to encourage Australians to commemorate ANZAC Day. The partnership will see RSL’s ANZAC Day campaign –That’s the ANZAC spirit – broadcast across the national outdoor media network of […]

Out-of-home (OOH) ad tech leader Broadsignhas announced that PATTISON Outdoor Advertising has adopted the full Broadsign OOH technology stack. With Broadsign already providing a centralized hub for its programmatic digital OOH workflows, the expanded partnership now enables PATTISON to dynamically manage and optimize its OOH inventory to unlock previously untapped revenue opportunities. The partnership also […]

GSTV are holding their GSTV 2024 Newfront on Wednesday May 1 at the IAB NewFronts 2024. We understand that some of what they will disuss will include: – The evolution of Retail Media Networks (especially as Cookies disappear) and GSTV solutions for marketing to consumers and tracking sell-through for brands at convenience, and augmenting retail […]

Saks, a premier luxury ecommerce platform, has launched the Saks Media Network. Described as a sophisticated, technology-driven program helping brands reach the luxury retailer’s customer base with digital advertising throughout the shopping journey. Saks of course joins this rapidly growing vertical in digital advertising, introducing one of the first retail media networks in luxury retail. […]

Vistar Media today announced that Lamar Advertising Company (Nasdaq: LAMR) one of the largest outdoor advertising companies in the world has selected Vistar’s content management software Cortex, to power its network of digital out-of-home billboards across the U.S. Lamar offers advertisers the largest network of digital billboards in the U.S., boasting nearly 5,000 displays serving […]

Captivate, North America’s premier on-the-go news and entertainment network, and Place Exchange, the leading SSP for programmatic out-of-home media, are proud to expand our partnership with an advanced and enhanced Programmatic Guaranteed solution for digital out-of-home (DOOH) advertising. Alice Gogh, Chief Growth Officer at Captivate, stated, “This partnership marks a significant step forward in our […]

4ocean, a global leader in ocean cleanup, and Executive Channel Network (ECN), a world leading digital out of home (DOOH) office media publisher have joined forces in a groundbreaking strategic partnership aimed at advancing environmental sustainability and corporate responsibility. Charles Parry-Okeden, ECN Global CEO told us “We are thrilled to partner with 4ocean in this […]

3D Anamorphic Out of Home has made its debut in Perth, with oOh!media launching it at its iconic Yagan Square site and creative and innovation hub POLY partnering with Scitech for the inaugural campaign. Yagan Square becomes the latest full motion 3D Anamorphic site from oOh!, joining The Bourke in Melbourne – a six-storey high […]

AVIXA have announced a new event for 2025, one that they say will provide the Latin American community with a show experience tailored to the needs and nuances of this market. The debut show, Infocomm Anerica Latina, will take place October 22-24, 2025 in Mexico City and will feature an exhibition floor, educational programming, AVIXA […]