Would you guarantee UK PDS 6 Million of advertising revenues to a Shopping Mall owner? Even though that is ALL advertising rights (both traditional and digital) it is allegedly for a single mall! I suppose you could say that it depends on the property (location, location, location) but that is a hell of a lot […]
Archive for April, 2008
Stuart Armstrong, EnQii’s, President in North America, writes good articles and treatises on our industry. His latest… On the one hand, shoppers today are more harried than ever and appreciate nothing more than ef?ciency. On the other hand, shoppers are more harried than ever and appreciate nothing more than relaxation. Handheld devices that, frankly, are […]
We expect to see Vision Media Group (VMG) re-brand their Theme Park Media opportunity as “Q’ Line TV in the next few weeks as well as make some major partnership agreements with music, TV and entertainment groups. We have also heard that they are teaming up with another outdoor network to cover regional networks more […]
Digital Signage Roadshow in Deutschland Showing again the strength (and interest in Digital Signage) of the German market, comes news of a “10 Workshops in 5 Citys” Digital Signage Roadshow through Germany. The theme probably doesn’t translate well (blame my poor German) Digital Signage in Germany: Chances and possibilities for Company’s in a new Market. […]
On May 5th we will be painting the town red, not literally of course and in fact what we mean is that we will be painting our site red!! Why, you ask? Could it be that we will be welcoming Arsenal Media as a new banner advertiser? Or could it be something else?
With all the work we are doing, it strangely seems at the moment that everything is shopping centre and shopping mall oriented! We weren’t involved in this but this 10 screen LED install just came in from Lighthouse Located at the Ni?anta?i quarter of Istanbul, the new City’s Ni?anta?i shopping mall is entirely in keeping […]
We understand that Digital Signage Asia (DSA) 2008 is gonna happen this year 3rd and 4th October 2008 at the Nehru Centre, Worli, Mumbai (that’s a different location from 2007). The format has changed slightly – there will be a 2 day expo with a much larger floor area, which will also be open to […]
As advertisers look for more and more unique ways to get their advertising recalled and remembered, it is not only the creative that matters but also the OPPORTUNITY LOCATION of that creative. Digital Out of Home advertising addresses this perfectly and we have all seen examples via 3M’s use of innovative screen shapes and Motomedia’s […]
Imagesound continue to get publicity on their proposed delisting from AIM. It’s not all good publicity though, Ben Bland over at the Daily Telegraph wrote today “Aim market: However good the reasons, delisting is bad for investors” You can read the full story here
This is EYE’s Lightbox at Terminal 3, Singapore Changi Airport so not really digital – okay NOT digital but we are big fans of Apple and wanted to point out that Apple has opened a concept store at the airport. Well worth a visit!!!