Archive for September, 2009

Tim Bleakley Resigns From CBS Outdoor

Monday, September 28th, 2009

Chris Sheldrake

No comment from anyone on our team just yet until we hear exactly what happened though we suspect it’s a case of “new broom sweeps clean” but news literally just in, in the last few minutes… 28th September 2009 Tim Bleakley resigns from CBS Outdoor UK CBS Outdoor UK Managing Director of Sales & Marketing, […]

Digital About To Take Centre Stage As TD Banknorth Rebrands

Monday, September 28th, 2009

Chris Sheldrake

Last week TD Banknorth rebranded as TD Bank and according to a number of newswire stories TD Bank spent this last weekend changing its signs on 426 locations in New England and Upstate New York to ‘TD Bank, America’s Most Convenient Bank’ from ‘TD Banknorth’. TD Bank’s parent company, Toronto-based TD Bank Financial Group, purchased […]

OVAB Digital Media Summit (New York)

Monday, September 28th, 2009

Chris Sheldrake

The Out-of-home Video Advertising Bureau (OVAB) will hold its second annual Digital Media Summit: Focus on Out-of-home on 28th October at the New York Hilton. Last year’s event set a high water mark for the industry, attracting over 320 attendees, 60% of whom were from client or agency side. This year’s agenda includes some great […]

Costa Coffee Promotes Handmade Credentials

Monday, September 28th, 2009

Adrian J Cotterill, Editor-in-Chief

Costa Coffee, the UK high street coffee shop chain, is advertising its handmade coffee production via ads on part of atmAd’s national network of ATMs. The campaign went live last Monday 21st September to promote Costa Coffee’s commitment in using manual coffee grinders rather than mechanical push-button machines to prepare coffee for customers. Jim Slater, […]

Apps, Apps And More Apps

Monday, September 28th, 2009

Gail Chiasson, North American Editor

We know that there are thousands of apps for mobile screens, but here are three new ones that we thought worth mentioning: 3DVIA Mobile, Traffic Live and ASafeDrive. With just the touch of a finger, mobile users using Dassault Systèmes’ new 3DVIA Mobile, an iPhone and iPod touch application, can select, spin, pan, zoom and […]

A Peek Inside The Digital Content Circle

Monday, September 28th, 2009

Russ Curry, Ministry of New Media

I had the opportunity to catch up with Olivier Debin, President of Dagobert, and Denys Lavigne, President of Arsenal Media, in Paris after last week’s Viscom Paris 2009 conference, and ask them a couple of pointed questions about the Digital Content Circle: Russ Why give away your secrets ? DCC: Well, we’re not giving away […]

Exclusive: Overcoming Ghost Town

Monday, September 28th, 2009

Chris Sheldrake

Two weeks ago we told you about the series of four white papers that LocaModa CEO, Stephen Randall had recently completed and today exclusively we bring you Part III – Overcoming Ghost Town – Leveraging the Network Effect to Enhance the Interactive Experience on Digital Out of Home Networks You can download it here as […]

Long In The (Blue)Tooth

Monday, September 28th, 2009

Dylan Jones, Jones Digital Media

Last week I had the pleasure of sitting down with Daniel Trigub from the BlueBite  management team to find out a little more about their product. BlueBite have been receiving a bunch of good press recently for some outstanding work in delivering media content to hand-held devices via bluetooth on out of home screens. Their […]

What is ‘Twitt-ah’ ?

Saturday, September 26th, 2009

Adrian J Cotterill, Editor-in-Chief

Good read as always from Tyler Brule in Saturday’s FT. Today he tells a story about some Japanese colleagues who asked “What is ‘Twitt-ah?” which reminded us of our own story. During the height of the dot-com boom when we were working with Bertelsmann launching a couple of on-line book ventures to (try and) compete […]

Sticky: CEO Spotlight – Rob Gorrie, Adcentricity, New York

Friday, September 25th, 2009

Gail Chiasson, North American Editor

This month, in the CEO Spotlight, we welcome Rob Gorrie, Founding President, Adcentricity in New York. You worked mainly in the online advertising and Web development business prior to Adcentricity. What drew you to the DOOH sector and what did you learn from your previous positions that you are able to apply to Adcentricity? My […]