Archive for October, 2010

Primesight Glasgow Subway Cross Track

Wednesday, October 27th, 2010

Adrian J Cotterill, Editor-in-Chief

Primesight are using digital 6-sheets cross track on the Glasgow Subway in order that they fit in with the existing-sized inventory (shown either side of the digital medium in the photo below).

Primesight Glasgow Subway

Wednesday, October 27th, 2010

Adrian J Cotterill, Editor-in-Chief

It has taken Primesight sometime to make their first proper digital investment since buying Titan’s roadside billboard inventory well over a year ago (see August 2009 story here) but here we now see a number of digital screens on the Glasgow Subway. We understand that they are covering 6 stations with 11 panels to start […]

4,000 New Boards For Newad Next 3 Years

Wednesday, October 27th, 2010

Gail Chiasson, North American Editor

Expect to see an additional 4,000 new digital boards deployed over the next three years by Newad, including 400 scheduled to be installed in various prestigious locations across Canada over the next few weeks. This is part of the widespread expansion announced Oct. 25, 2010, by the Montreal-based company. In addition to its enhanced services, […]

Mike Quinn To Join VuCast Media

Wednesday, October 27th, 2010

Adrian J Cotterill, Editor-in-Chief

Digital marketing guru, ex-PRN chief strategist and much-in-demand interim consultant Mike Quinn tells us that he will be assuming the CMO role at VuCast Media effective 6th December. VuCast is a Palo Alto based wireless company funded by Artiman Ventures. Until that time Mike is still in London working with Zoom Media on their U.K. […]

PRN Upfront

Wednesday, October 27th, 2010

Gail Chiasson, North American Editor

PRN held its second annual Upfront in New York last night, and I can truthfully say that it is one of the better ‘selling’ jobs by a company in the ad business that I’ve seen in a long time. The PRN team was out in force, of course, starting with Richard Fisher, president and CEO, […]

Tallink Sets Sail With ONELAN

Tuesday, October 26th, 2010

Adrian J Cotterill, Editor-in-Chief

Tallink is one of the largest passenger and cargo shipping companies in the Baltic Sea region operating on seven shipping routes with twelve ships under the brands of Tallink and Silja Line is a company that wanted to make their ships’ digital signage systems consistent and centrally manageable, with central organised media creation and delivery […]

Fingerprint Reader For iPhone

Tuesday, October 26th, 2010

Gail Chiasson, North American Editor

S.I.C. Biometrics, a Montreal-based company, recently announced the launch of the first fingerprint reader running on the Apple mobile devices. The Fingerprint Mobile Identification Device for Apple mobile devices called iFMID, permits you to identify people from an iPhone or iPod touch through an App and a remote matching server. The iFMID solution has been […]

Clear Channel’s New Sacramento Boards

Tuesday, October 26th, 2010

Gail Chiasson, North American Editor

Clear Channel Outdoor has launched a new network of 10 digital LED outdoor displays in Sacramento, California, adding to the Company’s more than 500 digital billboards across 32 U.S. markets. And running on these new digital screens in Sacramento, as well as on Clear Channel Spectacolor’s SpectacolorHD digital billboard in New York’s Times Square, is […]

Billy Campbell Named Akoo President

Tuesday, October 26th, 2010

Gail Chiasson, North American Editor

William (Billy) Campbell III, a 20-year broadcast and cable television executive, has joined Akoo International Inc., Chicago-based media and technology innovator, as president. Campbell will oversee programming, consumer marketing, business development, and advertising sales for Akoo Social Television, which delivers interactive music television programming and advertising to more than 90 million consumers each month in […]

Microsoft’s Westfield Domination

Tuesday, October 26th, 2010

Adrian J Cotterill, Editor-in-Chief

We got an email yesterday from a lady called Amber Organ and when the first thing the email talked about was domination at Westfield we thought for a second that our Spam filters were not working correctly but no it seems that Microsoft has become the first brand to sign up to Ocean Outdoor’s Westfield […]