Archive for November, 2010

OVAB Europe Memberships

Monday, November 29th, 2010

Adrian J Cotterill, Editor-in-Chief

Following on from our post ‘OVAB Europe Goes From Strength To Strength‘ a few weeks ago we believe that OVAB Europe is very likely to announce two new members joining sometime this week.

Can Media Sheds 40% Of Its Staff

Monday, November 29th, 2010

Adrian J Cotterill, Editor-in-Chief

Last week there were rumours and mutterings that one of our favourite networks, Preston, UK Based CAN Media (owners of the Life Channel amongst many others) had shed 40% of its staff. We have the exclusive up shortly.

FranceGuide Prestige in Mobile

Monday, November 29th, 2010

Gail Chiasson, North American Editor

MobilizeMe.com, Toronto-based mobile marketing firm, has partnered with The France Tourism Development Agency, whereby the organization dedicated to promoting tourism and economic development in France has increased its service offerings by releasing a mobile version of its popular publication, FranceGuide Prestige magazine. “We have always been fans of ATOUT FRANCE and jumped at the idea […]

Balfour 3D Screens, Amsterdam Subway

Saturday, November 27th, 2010

Adrian J Cotterill, Editor-in-Chief

We believe that the Balfour Group is entering the Dutch market space with 3D screens in the Amsterdam subway. Interestingly, Balfour have been around a long time and have tended to keep under the radar screen, see last post here.

Pop Along And Say Hello

Friday, November 26th, 2010

Adrian J Cotterill, Editor-in-Chief

Whilst it’s sad for the creditors this comment on the post ‘BITS AV In Pieces Again‘ just made us LOL in the office “For any creditors of BITS (berkshire) Ltd or for that matter HDS, Both Andrew & Marizo will be on stand 58 at the BCSC exhibition in Manchester” The anonymous commenter further suggested […]

CEO Spotlight: Andrew Wood, Al Barq Digital, Dubai

Friday, November 26th, 2010

Gail Chiasson, North American Editor

This month, in the CEO Spotlight, we welcome Andrew Wood, CEO, Al Barq Digital, Dubai, United Arab Emirates. Al Barq Digital is the first media brand launched by Abu Dhabi Media Digital Out of Home (AD Media DOOH), an umbrella company operating in the UAE and wider Middle East region. How did someone with such […]

TomTom’s Traffic Alert Ads

Friday, November 26th, 2010

Gail Chiasson, North American Editor

TomTom, leading navigation solutions provider, is using digital Out-of-Home to broadcast its HD Traffic information on key sites across London, running on more than 30 LED 48-sheets with each site carrying information localized to each LED’s location. Since Nov. 22/10, motorists using some of the capital’s busiest roads have been seeing the digital billboard sites […]

VIF Communication: 1,000 Screens In Québec

Friday, November 26th, 2010

Gail Chiasson, North American Editor

Montréal-based VIF Communication this week installed the 1,000th digital advertising screen to its managed network in Québec. Most of the company’s controlled screens are found in approximately 200 IGA supermarkets – usually posted in the fresh produce departments of these stores to facilitate the purchasing experience of consumers. The flexibility of the system also allows […]

The Bowler’s Holding The Batsman’s Willey

Friday, November 26th, 2010

Gail Chiasson, North American Editor

TV broadcaster SKY is using Amscreen’s network in the U.K. to promote the Ashes cricket matches, with scores being updated dynamically overnight, and broadcast to the masses the next morning. “Whilst this is not rocket science and pretty much a given, advertisers have never been able to do this on a mass nationwide basis,” says […]

Onestop Media And Art For Commuters Call For Festival Submissions

Thursday, November 25th, 2010

Gail Chiasson, North American Editor

Following its debut success in 2009, co-producers of the Everyday Heroes Film Festival, Onestop Media and Art For Commuters have partnered up once again with Earth Day Canada to help raise awareness and celebrate the important acts of eco-heroism happening every day, all across Canada. The competition challenges film makers, young and old, established and […]