DailyDOOH

Providing the most eye-catching visuals has always been a key element of fashion marketing, which is why Italian designer Valentino has recently commissioned a Lighthouse screen installation in Milan. The 5 x 2 panel (6.4m x 0.97m) P10 i/o SMD screen has been installed in the company’s prestigious Milan showroom. While not open to the […]

The Royal Bank of Canada has launched its first app and plans to follow it up with an ad campaign which will centre on the idea ‘bank outside the bank’ The campaign will run for 10 weeks, beginning in mid-January. To promote the app, RBC is running mobile banners on a variety of apps, including […]

Spotted in Hamlet Court Road in Southend on Sea here we see the Camelot UK national lottery rollout getting its own back on being obscured elsewhere, see ‘How To Sell Lottery Tickets (Not) here with Lottery balloons getting in the way of the Amscreen deployment. Personally if I was in charge of Camelot I’d get […]

It’s tradition that we always post, in between Christmas and the New Year, our look back on some of the best, we think, that the year had to offer this year will be no different AND you don’t need to wait much longer as the post will be up first thing Wednesday morning. If you […]

We are currently looking at a possible US road trip encompassing most of April which might start in Denver, go through Nevada and end up in California in time for #CETW and the 2011 NAB Show which strangely enough we must have been to now for the past three years in a row is (included […]

The South Carolina Department of Parks, Recreation & Tourism made us aware that tourism in South Carolina joined the myriad industries and enterprises across America that went mobile this year. Mobile apps offering such things as visitor info and special deals were launched by a number of Palmetto State destinations, including Beaufort, Charleston and Spartanburg […]

Several companies have signed on as sponsors of the Digital Signage Federation’s Golf Tournament Feb. 21, 2011, in Las Vegas, preceding the Digital Signage Exposition being held from February, 22-25. Proceeds from the tournament will help support DSF’s work with DSF student chapters. “The DSF golf tournament is going to be an exciting event bringing […]

We’ve seen several surveys recently on mobile ad revenue, and while the figures may vary, they all agree on one thing: It’s heading up, up up! One of them is a recent study by ABI Research, New York, which forecasts that mobile marketing and advertising revenue will be nearly $1.5 billion by 2016. A Consumer […]

Spotted in the Knaphill Co-operative store in Woking, Surrey, England a great example of how retail staff can ruin any digital signage… If you look closely enough, you can just see, behind the red wrapping paper a small screen for the UK National Lottery operator Camelot. You could argue that the screen and display is […]

Santa was too kind with a whole host of gadgets arriving yesterday; Samsung Galaxy Tabs, Sony NEX-5 Interchangeable lens digital camera, new Mac Mini and wireless keyboard and mouse, IOMEGA 1TB HD, an Apple iPhone (which magically found its way to Montreal) and a Garmin nuvi 1490TV Sat Nav to guide us around (next road […]